Transformative Selling Techniques

The purpose of this book is to help you increase your sales by introducing you to a few advanced sales techniques. These scripts and dialogues are based on a few very simple, yet effective concepts. The objective is to eliminate the fatal mistake of sounding salesy. These ideas are simple and easy to implement once they are understood and practiced. Selling real estate, or anything really, is about asking very powerful and important questions while uncovering the basic needs and desires of potential clients.

Learning and understanding the nuances involved with tonality, inflection, and questioning techniques will not only separate you from the competition but will increase your sales skills beyond measure. These simple, yet subtle tweaks in dialogue are VERY effective and will make the conversation more consultative than salesy. Remember you and your prospect are teammates working on solutions to THEIR problems. Asking the right questions, while implementing the techniques that follow, will help you uncover those problems while bonding and building rapport. This will make your clients feel not only heard but also fully understood. Learning to listen and hear will become a natural tendency that will help your sales conversions immensely. Enjoy!